In ten years, from November 2003 to July 2014, PCG's Philadelphia Trumpet magazine has only increased its circulation by less then 3%.
In November 2003 they had a circulation of
313,400, and now in their latest issue (July 2014) it is 322,017.
However, this does not tell the full story as the magazine, for whatever reason, had a large increase in circulation in late 2007-early 2008 (May 2007-February 2008), reaching a peak of 458,700 (November-December 2007). But shortly after this the circulation figures collapsed well below the 300,000 range, only recovering to 300,000 with the January 2011 issue. What happened there? Did the construction of Armstrong Auditorium, costing about $25 million, have anything to do with that?
Also the circulation figures for this first half of 2014 are slightly less then the first half of 2013.
So often HWA liked to boast that growth in membership and magazine circulation and radio exposure were fruits that proved God was working through him. Where are such fruits with Gerald Flurry's PCG?
Here are the available figures.
1998
March 70,000
May 44,800
June 72,900
July 86,400
August 90,000
September 95,000
November 87,500
December 89,000
1999
January 98,250
February 102,750
March 105,300
May 116,500
June 135,000
July 178,000
At present it is not possible for me to know the circulation figures after this issue until the November 2003 issue. (August 1999-September-October 2003).
In the December 1999 issue Gerald Flurry boasts that the magazine had doubled its circulation in the last twelve months. This seems believable and to correlate with the figures presented here.
We continue from the November 2003 issue.
2003
November 313,400
December 317,000
2004
January 341,305
February 341,735
March 344,530
May 347,750
June 345,290
July 340,740
August 338,665
September 335,000
November 340,340
December 325,835
2005
January 325,595
February 318,844
March-April 315,435
May 306,400
June 315,435
July 315,970
August 317,235
September 319,760
November 314,810
December 325,985
2006
January 323,900
February 322,200
March 326,702
April 345,000
May 325,000
June-July 332,000
August 326,000
September 330,000
October 314,000
November-December 288,000
2007
January 290,100
February 288,000
March 295,000
April 295,000
May 331,000
June 351,000
July 417,000
August-September 428,500
October 444,100
November-December 458,700
2008
January 408,995
February 373,500
March 294,000
April 266,301
May 283,450
June-July 252,948
August 275,180
September 269,180
October 274,076
November-December 278,480
2009
January 282,480
February 280,844
March 289,844
April 255,455
May-June 257,944
July 255,280
August 252,067
September 255,067
October 257,978
November-December 259,767
2010
January 266,767
February 255,767
March 256,767
April 265,285
May-June 269,615
July 258,707
August 269,641
September 284,235
October-November 289,332
December 295,382
2011
January 300,380
February 304,147
March 307,097
April 315,064
May-June 322,410
July 335,444
August 327,731
September 330,232
October 332,530
November-December 326,176
2012
January 330,067
February 333,067
March 333,067
April 334,044
May-June 338,939
July 342,452
August 340,298
September 340,813
October-November 340,813
December 341,259
2013
January 333,214
February 331,273
March 331,130
April 329,122
May-June 332,997
July 335,797
August 332,849
September-October 330,936
November 331, 830
December 328,019
2014
January 325,014
February 323,585
March 323,583
April 320,572
May-June 319,107
July 322,017
Covenant Loyalty, Righteousness In Faith
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I have stumbled across an idea that interests me. I was listening to a
podcast during my commute. For whatever reason, when the podcast ended, I
decided...
16 hours ago
You are doing an amazing fantastic job -- the attention to detail and fact gathering is impressive.
ReplyDeleteNot all is lost: Although I'm not going to do it personally, I think as many people that can should get their own free subscription copy of the magazine and then toss it into the recycle when it comes: It will cost them a fortune.
Also, google them and click on their ads as often as possible. Let's bankrupt them slowly with one click at a time....
I believe Flurry's rag will become a necessity to those families who may have a problem paying their heating bill this coming winter. With enough booklets and magazines coming in over 12 months, one may be able to cut their heating bill by 15% or so.
ReplyDeleteInstructions:
http://www.instructables.com/id/Turn-newspapers-amp-junk-mail-back-into-logs/
It's hilarious to use booklets and magazines for heating, but beware: Traditionally, the paper has a very high clay content to make the publications glossy, so be prepared for a lot of ash in the stove and fireplace.
ReplyDeleteBut still, it's nice that you can make PCG materials ash.